You know the excitement you get when a new package has arrived and you just can’t wait to open it? That’s how I felt when I got my products from Fountain of Youth Skincare. What if you could mix fun and chic beauty products that also target your concerns? I’m talking about a brand today that does just that!
Before I talk about the products, I want to dive into the brand. I have always loved supporting small businesses and when I reached out to Julie, I asked her the story behind how she got started. Having experience in the beauty industry for 10+ years, Julie wanted to create a brand that was different from the rest. Instead of focusing on products that were bland and treatment focused, she wanted to create fun and bold products. FOY was born in 2013 and prides itself on being farm-sourced, vegan, inspired, chic, and trendy.
When I spoke to Julie about the brand, she sent me two amazing products to try. I’m talking about one of them today, which is the Coffee Been Eye Balm.
This product aims to battle inflammation, puffy eyes, sagging skin, and brighten. Packaged in a cute tin, it’s easy to carry around and throw in your purse. To start off I want to say that as soon as you open this tin, you will be overwhelmed (in the best way) of its coffee scent, it’s heavenly and probably my favorite part of the balm. Its texture is smooth and you only need a little bit as its targeting just the under eye area.
This balm goes on effortlessly. I like to take my time and rub it in where it creates a slight warmth from the friction. At first you’ll notice it feels a little slick, but if you wait 10 minutes for it to really sink into your skin, your under eye area begins to feel like baby soft skin. I personally enjoy using this before bedtime as a part of my nighttime skincare routine, however, you can also use it throughout the day. If you’re looking for a more energizing feel versus smoothing, I would try to put in the fridge for a few minutes and use in the mornings for a cool sensation.
Coffee: Constricts the blood vessels and helps reduce swelling.
Raw Almonds: Serve as antioxidants and repair sun damage and an excellent source of Vitamin E.
Vanilla Bean: Contains natural antioxidants and that help slow again.
Coconut Oil: Let’s be honest – coconut oil is the solution to EVERYthing.
If you go on their site, you’ll notice they stand for small business, fair pricing, anti-chain stores, anti-Amazon, all in all, supporting the local economy! It’s always refreshing to see unique concepts rising and FOY has a fabulous vision that you can see in their products, so why not give them a shot!?